From downtown Orlando’s Lake Eola to the far reaches of Central Florida and the Citrus Tower, sitings of bright red banners are occuring. These banners have a simple message which reads: Shine on. What does it all mean?


Press Release

Bright red banners sporting the phrase “shine on” are being spotted all over Central Florida. Reports of sightings have come in from Orange, Osceola, Lake, Polk and Seminole counties. Pictures of the banners in locations such as Lake Eola and downtown Celebration have been sent to the Walt Disney World Community Relations team.

Does the yellow button on the signs indicate a Disney connection? When asked about the “shine on” banners, Eugene Campbell, vice president of Community Relations for Walt Disney World Resort wouldn’t confirm a potential tie but said “we are always looking for ways to invest in the community to help make Central Florida an even better place to live, work and play for our nearly two million neighbors.”

Other Sitings


Lake Eola


Wrapping it up

So what does this all mean? No one at the Disney Company is admitting to participation, but with their history of involvement in their communities I can definitely smell a mouse. It will be fun to discover more about this initiative and what it means for those of us who call Central Florida home. Keep on an eye on this site for more information.